Loyalty Program Management
Customers can register membership through physical store, e-commerce site and mobile app. With LS Omni’s mobile loyalty solutions, customers can shop, browse product catalogue, as well as create and maintain shopping lists. In addition, they can view product details and check if specific items are in stock, and location. Through the application, you can send personalized communications and offers, pushing notifications to your customers’ mobiles.
You can create various loyalty schemes to give members special offers such as registration offer, referral offer, seasonal offer etc. These incentives encourage them to bring you more customers and purchases to your business. Divide loyalty users into different member schemes basing on how much they have spent. Hence you can deliver tailored campaigns to right customer and give them a sense of superiority.
Loyalty members are automatically rewarded with points after they make purchase on the POS. It can be delivered through the loyalty app or via e-commerce. You can set up reward intensity according to membership level, product category, loyalty scheme, period etc. Customers can also choose to use their loyalty points as a form of payment at any time.
By collecting and analyzing data on customers’ preference and purchase history in LS Nav, you can segment your customers based on their interests and habits. Thus develop appropriate marketing campaigns to provide personalized offer to members and optimize your stock based on these insights easily.
With LS Recommend, the system recommends relevant products on e-commerce site and mobile app after customers view the items or put them into shopping cart. The machine learning services also use sales history to decide which item or item group customer may likely be interested. When in-store, your sales staff can quickly advise customers by presenting them with items based on their previous purchases and tastes. This advanced feature can increase their performance and overall sales.